Do you find SEO hard? If so, you’re not alone. Stop wasting time and money on marketing that isn’t performing and invest in a proven data-driven approach. We understand the most important ranking factors on Google and create a custom month-to-month strategy for each client. Combining our extensive Shopify SEO experience with advanced analytics we provide innovative and impactful Search Engine Optimization solutions that get results.


We have over 10 years of experience in providing expert Shopify SEO services. In that time, we've built a reputation for being one of the best Shopify SEO companies out there. So you can rest assured that if you choose to partner with us, your store will be optimized by an expert team with extensive knowledge in search engine optimization and online marketing best practices.

We have a long list of happy clients who would agree with us that our services are well worth their money (and then some). These are companies who were struggling to grow their e-commerce business until they partnered with us and saw an increase in sales as well as traffic from organic search results!

Our team of Shopify SEO experts has worked with hundreds of businesses to increase their organic rankings and drive more traffic to their stores. We've helped clients rank higher than the competition, boost sales by 50% or more, and generate thousands of dollars in new revenue from organic search alone.

Our proven process for getting results is what separates us from other Shopify SEO companies. 

We only use effective, high-performing Shopify SEO strategies that help you reach your business goals. We don’t use spammy techniques or methods that are against Google’s guidelines and will not get your site penalized by Google. We also don’t use outdated SEO tactics that are no longer effective in the modern landscape of search engines and social media platforms

Our SEO methodology has been tested by thousands of our own clients—and it works! We guarantee you'll see an increase in your organic rankings as well as an increase in your customer base after working with us.

We have over 10 years of experience in this industry. That means we know what we're doing, but it also means that there are a lot of other SEO agencies out there who don't know what they are doing.

We've seen them take shortcuts and make mistakes that cost their clients money and hurt their businesses. We're not just another eCommerce SEO agency; we're strategically focused on getting our clients more sales as a result of higher rankings in search engines.

And because of that focus and our extensive knowledge base about how Google works, you can rest assured that your business is going to be safe with us handling its SEO activities for you!



Search engine optimization is a very competitive field. With thousands of businesses competing for the same search terms, the search engines are trying their best to create the "fairest" ranking system. The search engines rely on constantly updating algorithms to determine which sites to rank high and which ones to relegate to the bottom. Only the best websites in a search engine's "good list" get high rankings, while websites not on their good list find themselves at the bottom.

Underquoting an SEO client is a surefire way of getting the worst return on investment possible. This is because it's an ongoing competition. It's a search engine ranking race where the goal is not just to finish first but to remain at the front of the pack, influencing the direction of those search results.

SEO is a marathon, not a sprint and just like running a marathon, it is a long-term investment. A marathon runner does not run a marathon on the first day of training because eventually, they will get tired. Before starting training, they research the marathon, look at past winners, and find ways to build-up to the big race. It is essential to research SEO and find attainable keywords and goals before spending any money because you want to be making the right decision.

SEO is an investment strategy. Putting money into SEO means that you will be investing in the future. The faster you invest in SEO, the quicker you will rank. If you invest $200 a month, and those ahead of you are investing $2500, you will fall behind. Of course, there are benefits to be had from investing more than the bare minimum. For example, one can invest $5,000 a month and have more time to devote to their website.

Your investment in SEO is what will determine your speed and your ranking. Do you want to run faster? Invest more! More budget means more time. Akin to a personal trainer, the more time you spend, the more progress you will see. Even just $2000 a month could put you at the top of Google. With high-quality leads coming in, you could quickly turn that into revenue. A $10,000 – $50,000 investment in SEO could pay off extremely fast, and the clients investing more money have a much higher success rate.


Our focus is on delivering results. We believe that our clients deserve the best and so, we work hard to find out what their goals are, how they can help them achieve their objectives, and then put all of our efforts into helping them accomplish those goals. Our aim is to deliver measurable results so that your website gets seen by more people with the right keywords that drive more traffic.

Our ultimate goal is to build long-term relationships with our clients. This means you should expect us to stay in touch with you after we finish working on your project and continue providing support even after it’s done!

We deliver measurable results which will give your business the competitive edge it deserves.

Our aim is to give your business the competitive edge it deserves; we want you to get more sales. We are not just another SEO agency; we are strategically focused on getting our clients more sales as a result of higher rankings in search engines.

Working with us you can be sure that all our actions are geared towards improving your revenue;

We are different from other SEO agencies as we specialize in Shopify SEO and are passionate about helping Shopify store owners improve their rankings in the SERP's. We are always looking to build long-term relationships with our clients by delivering transparent and measurable results through strategic, long-term SEO campaigns.

We have a team of highly skilled Shopify SEO experts who are dedicated to improving your store's organic traffic while increasing your sales.

Working with us, you will not only receive customized personal service but also see tangible results in terms of increased traffic and sales.



We've been helping clients grow their Shopify stores using search engine optimization since 2015, and we have a long list of happy customers to prove how effective our services can be.

We know what works and how to do it because we've worked with hundreds of online retailers and e-commerce sites over the years, from large brands to small start-ups like.


We do everything out in the open, and we believe in transparency. We believe in doing things the right way from the onset and we also believe that we can always do better. We want to be the best at what we do and our SEO team lives and breathes search engine optimization. We have ditched the smoke and mirrors secret SEO recipes for success, and decided early on to be the absolute best at what we do. 


Find out why your website isn't getting the exposure your business needs. Reach out today to set up your free 30-minute call with an SEO guru and get the help you need from an experienced professional.


A custom SEO strategy is a process that begins with learning about your business and your customers. We will then help you reach your specific business goals by giving you a customized SEO roadmap that you can follow to achieve first-page rankings.


Positive ROI (return on investment). This is a phrase that means you are generating a positive return on your investment.There are many ways to increase your income, but one of the best ways is through higher rankings!


We provide in-house white hat Search Engine Optimization (SEO) services that have stood the test of time – since 2015 to be exact. Our custom SEO strategies are extremely powerful and proven to rank your website at the top of Google. Serious business owners hire us and our trusted team of experts for real results. It’s that simple.


I loved that they had an impressive list of satisfied past customers that we could reference. Two years after commissioning them for our SEO, the relationship continues to succeed. Barrington Sutherland delivers reliably high-quality results and their effective communication and quick turnaround times make them a dependable partner.

Michelle Ley

Michelle Ley

Director of Marketing

I considered myself a small client of Barrington Sutherland's but I was very impressed that Thomas Barrington, the owner, personally oversaw the development of our SEO Strategy. Thomas clearly cares about the client experience. It’s so rare in today’s world to find somebody so passionate about what they do and their clients happiness.

Michael Monroe

Michael Monroe

Shopify Store Owner

It was a pleasure to work with Barrington Sutherland from day one. They were responsive in their replies and were able to complete everything I asked in just a few days. I would highly recommend them for all your SEO and SEM needs.  I have no doubt they will be able to help you overcome any issues related to your businesses digital presence.

John Oakmont

John Oakmont

Founder & CEO

Shopify SEO Pricing Packages




Per Month

We will create a custom SEO strategy for your website based on your budget.

Campaign Setup And Optimization

  • Website Audit
  • Custom SEO Strategy
  • Keyword Research
  • On-Page SEO
  • Off-Page SEO
  • Link Building
  • Monthly Reporting



Per Month

We will create a custom SEO strategy for your website based on your budget.

Campaign Setup And Optimization

  • Website Audit
  • Custom SEO Strategy
  • Keyword Research
  • On-Page SEO
  • Off-Page SEO
  • Link Building
  • Monthly Reporting



Per Month

We will create a custom SEO strategy for your website based on your brand.

Campaign Setup And Optimization

  • Website Audit
  • Custom SEO Strategy
  • Keyword Research
  • On-Page SEO
  • Off-Page SEO
  • Link Building
  • Monthly Reporting

Frequently Asked Questions

Here are some of our most frequently answered Search Engine Optmization questions and answers.

Search Engine Optimization (SEO) is a term used to describe the techniques and tactics used to rank higher in organic search listings. Organic search listings are those results displayed on the first page of results when any search engine is used. SEO includes everything from creating and optimizing a website to content creation, link building, writing metadata, keyword analysis, and on-page and off-page optimization. SEO requires time and patience, but the results can be significant. SEO can be performed on the individual website level; the term "SEO" can also refer to the overall strategy and approach to improving a site's search engine rankings.SEO differs from paid search - where advertisers bid on a keyword.

To answer this question, our SEO team would need to know more information about your business. We can tell you one thing, though, from our 7+ years of analyzing thousands of SEO campaigns, most campaigns fail (possibly yours in the past) because the company fails to research their competition correctly. 

The answer depends on where you are today, what SEO has been done before, and your competition levels. As a general rule of thumb, most websites on page 2 can be brought to the first page within three months. As for a brand new website, you're looking closer to 6+ months.

Big wins are when you hit the top half of the first page, as that is where most of your traffic and leads come from.

SEO has several benefits, including higher conversion rates, organic traffic, and click-through rates. SEO increases your online visibility by increasing your search engine ranking, which gets your business more exposure.

SEO is the most efficient way to drive high-quality traffic to your website. Organic traffic is significant, but the leads it goes to are much more valuable than straight traffic. Our SEO team works hard to drive relevant traffic that converts, and traffic that converts is traffic that stays with you for a long time. The actual value of SEO is the long-term results. SEO is not just a one-time hit but a long-term investment.

For example– our SEO specialists did the calculations for a Doctor in Los Angeles from a 12-month custom SEO campaign. They could receive over 25X their money back in profit over the 12-months after their campaign is completed.

Search engines use an algorithm to rank websites based on relevancy, quality, and popularity. Our SEO specialists know how to get your website to rank as high as possible. 

From our 11+ years of SEO experience, we have learned that it is better to focus on ranking your business for the right keywords than just chasing first-place rankings. If first-place rankings are possible for the right keywords, then that's the goal.

SEO is the process of building a website's search engine ranking over time. It is much like going to the gym. After exercising for 12-months straight, you will be in great shape, and if you stop exercising for 3-months, you will still maintain a fine physique. However, your results will drop off over time, and you'll need a tune-up. 

SEO is a long-term effort that rewards you over time. There are always new methods of doing things, and SEO is no different. Our search engine optimizing specialists always learn new methods and techniques to keep up with recent changes and Google algorithm updates.

The amount of scammers in the Search Engine Optimization industry is staggering. It's nearly impossible for a novice to know what's legitimate and what's not. Because of this, innocent people can be ripped off. That is why we highly value integrity and deeply care about our clients' success. 

Many website design, digital marketing, or graphic design companies offer SEO as a service. However, they are not experts. SEO is a very detailed, specific skill set that very few people truly possess.

SEO companies can be great, and you can find many good ones, but the lousy SEO companies are out there, and they can severely damage your website's reputation. A good SEO company will spend time with you and walk you through the steps necessary to improve your rankings.

SEO is a business like any other; it takes years to build up your reputation in the industry. Many people start SEO companies on a whim, only to realize too late that they are full of it.

Suppose you paid $100, or even $500/month for SEO in the past. In that case, chances are your campaign wasn't aggressive enough, or you didn't have enough effort and resources dedicated to beat out the tough competition. 

The saying goes, "If you think a professional is expensive, wait until you hire an amateur." Our SEO specialists can quickly find any mistakes made by your SEO team in the past. They can use several methods to compare your website statistics with your competitors. If a past SEO team has created a wrong move, our SEO specialists will easily find the mistake. Let us show why your past SEO efforts haven't worked.

No, we don't believe in locking clients into long-term contracts. Our SEO team believes that if a company needs to lock you in with a long-term contract, they aren't confident in their abilities to deliver quality, practical work that will keep you happy with the results every month.

We know you're busy running your business, so our SEO team has made getting started as easy as possible. We'll have a quick chat (over the phone or in-person) and discuss your SEO investment & our team will send you a brief questionnaire. This generally takes about 15-minutes to fill out; once we talk, you'll know if our service is right for you. 

Improving your SEO will help your business grow, but if it's not an excellent match, we will tell you why and suggest other SEO options for you.

You will receive a monthly ranking report outlining your website's progress in the Google SERP results. This will provide you with certainty in the early months that although you might not be seeing more phone calls yet, you are indeed moving forward every single week and that we will be able to get you to where you need to be. 

Many websites and SEO companies promise a number one ranking, but no SEO company can guarantee that. However, it's essential to understand that no two SEO companies are identical. While an SEO company may claim it can guarantee top rankings, Google ultimately decides whether a company ranks in the top 10.

Everyone involved in our company is a dedicated, personable professional. Because of this, our work is proven and well worth the cost. We do everything we can to ensure that our SEO team has the highest competence and efficiency. We want your rankings to improve because you want the rankings to improve, not because you think you need to. We want your business to succeed, and if at any point you don't believe we are the best SEO company in the industry, we will refund your money.

Search engines focus on supporting users on their sites, not catering to companies seeking to manipulate their rankings. So, if you continue down the black hat, quick-fix SEO path, you will be seen as trying to manipulate this search engine. In the eyes of Google, that's a negative.

SEO, or Search Engine Optimization, has evolved significantly over the years. Many elements of it have died, leading to new tactics and methods that will end up helping your site rank better. Once we learn more about your website, we will present you with a proposal with our recommendations. 

Our SEO specialists look forward to working with you and achieving your goals of gaining more organic traffic.



Schedule Your Call With Ryan


By the end of this Audit call, you will have a clear understanding of the next steps you can take for your business to start generating consistent and reliable results online.

Find a time on our calendar to schedule your call today and we look forward to speaking to you soon!


​Businesses looking for a reliable Shopify SEO agency that can make their company a priority.

​Businesses looking to convert their current website into a high-quality & streamlined funnel.

​Businesses looking to take their offline business online.

​Businesses looking to understand their increased revenue potential with high-quality SEO and streamlined funnels. 

​Businesses looking to maximize their number of high-quality conversions.